About SSN
Senior Shopping Network was built by someone who saw the problem firsthand — and decided to fix it.
Our Mission
"To make it easy, trustworthy, and even enjoyable for seniors to find and buy the healthcare products that help them live independently."
Millions of seniors need mobility scooters, hospital beds, wound care supplies, and oxygen equipment — but buying these products online is confusing, impersonal, and overwhelming. SSN changes that by combining live, expert-hosted demonstrations with the reach of every major e-commerce platform.
Trust First
Seniors deserve honest, expert guidance — not pushy sales tactics. Every SSN host is trained to educate first and sell second.
Dignity in Every Interaction
We treat every senior viewer as a capable adult making an important decision for their independence and quality of life.
Clarity Over Complexity
Healthcare products are complicated enough. SSN's job is to make the buying process simple, clear, and confidence-building.
Built to Scale
From 5 brands to 12, from $5M to $75M — SSN is designed from the ground up to grow without losing what makes it special.
How SSN Started
Rob DeZengremel spent years in senior healthcare sales, watching the same frustrating pattern repeat itself. Seniors needed products that could genuinely improve their quality of life — but the path to buying them was a maze of confusing websites, generic product listings, and zero human guidance.
He saw that live commerce was transforming how younger consumers shopped, and asked a simple question: why isn't anyone doing this for seniors? The answer was that no one had built the right infrastructure — purpose-built studios, trained hosts, a trusted brand network, and the operational expertise to run it all.
SSN was built to be that infrastructure. Starting with five brands and a clear roadmap to twelve, SSN is creating the definitive destination for senior healthcare shopping — one live show at a time.
Meet the Founder
Rob DeZengremel
Founder & CEO
Rob brings deep operational experience in senior healthcare sales and distribution. He founded SSN after identifying a clear gap in the market: seniors are the largest and fastest-growing consumer segment in healthcare, yet they are consistently underserved by the e-commerce platforms and brands that should be serving them. Rob built SSN to close that gap — combining his industry knowledge with the power of live commerce and a purpose-built studio infrastructure.
Ready to Learn More?
Whether you're an investor or a manufacturer, we'd love to talk.